LinkedIn Ads

LinkedIn Ads are designed to help your brand target professionals across LinkedIn, the world's largest professional network.

REACH OUT

WHY LINKEDIN ADS

Reach decision-makers in their environment

LinkedIn Ads provide an exceptional opportunity to connect with professionals who are actively engaged in their careers and business activities. By targeting specific job titles, industries, and company sizes, brands can ensure their ads are seen by the right people – those with the authority and interest to take action.

High-quality leads

With its professional focus, LinkedIn Ads deliver high-quality leads. The platform’s audience is willing to explore solutions that help advance their careers or business objectives, resulting in a higher likelihood of conversion.

Industry authority

By utilizing LinkedIn Ads, brands can position themselves as thought leaders, showcasing their expertise and enhancing their reputation among a highly relevant audience.

Extensive targeting options

LinkedIn offers detailed targeting options, allowing brands to reach users based on factors such as job title, company size, industry, education, and even specific skills.

Increased engagement

The platform’s focus on professional networking makes it an ideal space for content-driven campaigns aimed at building relationships and educating potential clients.

“We’ve experienced a significant boost in our online presence, thanks to the strategic insights and consistent efforts of the Articulate team.”

Maria Melo, Marketing Manager, JCDecaux Portugal

OUR PROCESS

Comprehensive strategy and execution

Our LinkedIn Ads process is tailored to help businesses engage with the right professionals and generate high-quality leads. We manage every stage of your LinkedIn Ads campaign, from strategy development to implementation and continuous optimization.

Strategy

We begin by gaining a deep understanding of your business objectives and target audience. Using this insight, we develop a bespoke strategy that defines the best approach to reaching and engaging your ideal professional audience on LinkedIn.

Research

Through thorough research, we identify the most relevant job titles, industries, and skills to target. We also determine the best ad formats and placements to ensure that your budget is spent effectively, reaching the people most likely to take action.

Creation

We craft compelling ad copy and visual elements designed to engage LinkedIn users. Our ads are designed to align with your brand’s messaging while maximizing click-through rates and driving conversions from the right audience.

Optimization

Once the campaign is live, we continue to monitor performance closely. We analyse key metrics, test different strategies, and make data-driven adjustments to optimize your LinkedIn Ads and ensure optimal results.

Reporting

We provide clear, transparent reports that give you a thorough overview of your campaign’s performance and ROI. You’ll gain valuable insights into how your ads are performing and where improvements are being made.

Improvement

Our continuous monitoring and analysis allow us to refine strategies over time, ensuring that your LinkedIn Ads campaigns remain relevant, impactful, and positioned for long-term success.